搜索结果: 1-3 共查到“管理思想史 power”相关记录3条 . 查询时间(0.109 秒)
Unleashing The Power Of Marketing
marketing management General Electric Co. transformation of the company's marketing department
2011/10/15
The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management and st...
Post-acquisition Changes Beyond the Dyad: Power at the Net Level in Cross-Border Acquisitions(1)
network post-acquisition changes dyad relational power
2009/9/25
A common feature of the literature on post-acquisition changes is its dyadic feature, i.e. the emphasis is placed on the actors directly involved in the acquisition, often represented by the acquiree ...
Gender Effects in the Business School Classroom: A Social Power Perspective
Gender Business School Classroom Social Power
2009/7/15
This study examines whether students at two universities perceive social power
differences between male and female business faculty. Using gender schema and
social power theories, we posit that f...